Back in 2000 I had the honour and pleasure to found a company with my friend Marc Hedlund. It was a tough project and we ended up failing but I wouldn't trade that experience for anything.
Marc's distilled a lot of what we learned in a fantastic essay titled Entrepreneurial Proverbs. It speaks very directly and honestly from actual experience; no whitewashing, no glossy business case history. Starting a company is dirty, demanding, and hugely rewarding. I'm excited to see how Marc does with his new venture.