The fries, which look like a squat version of standard French fries, are made of a meat-and-cheese compound that tastes - as the name suggests - like a cheeseburger. …
After testing different types of cheeses, Mr. Moore settled on a processed restricted-melt cheese, meaning that it is manufactured to withstand high temperatures. …
Tasters like the charbroiled flavor, but said it did not make sense to have something like that also taste deep-fried.
"It's hard to please everyone," Mr. Moore said.
As seen on Γνωθι Σεαυτον