I've been working on understanding the unique language of Craiglist man for man personal ads. Here's one measure: a list of the words that show up frequently in ads but relatively seldomly in ordinary English, in particular television and movie scripts.
pic host cock stats suck masculine asian discreet horny oral smooth reply neg hairy im bi cum thick email hiv latin hosting std hwp seeking vers ddf gwm athletic sucking uncut lbs latino gl muscular jock porn cocksucker slim poppers nsa ur bj pnp horned bb discrete seeks etc rim versatile dd dont stocky beefy shaved cocks submissive swap emails sensual loads bod toned anon anal dom cuddle bs chubby dominant blowjob goatee shaven hookup font husky replies cant serviced stroking asians whats completion slender ft cuddling buzzed stds mod filipino moderately kink muscled oakland servicing nips unzip uc orally boyish cl yr br scruffy endowedThe word pic (or pics) shows up once every 120 words in a Craiglist ad, but only one in a million in TV/movie scripts. Cock is about 800 times more likely to occur in a Craiglist ad than in a script. The non-sexually-explicit terms like moderately and masculine interest me most.
For completeness, here are the top words that are common in TV scripts but not in Cragislist m4m ads. A lot of proper names and feminine terms.
she's uh mother um hmm whoa mrs daughter killed wedding sonny upset theresa ooh she'll luis grace they'll sweetheart julian antonio ms charity billy ray miguel kay evidence sweetie shawn mommy mama barbara elizabeth congratulations aw mother's jennifer witch skye father's gosh ian maria powers mitch witness eddie hank grandma harmony bloody everybody's